ACENAVI is an AI-powered people intelligence platform that brings HR support directly into Slack and Microsoft Teams. We built their complete digital presence from the ground up—including a modern landing page, custom demo booking system, full brand identity, and product overview video. The project focused on creating a professional, trustworthy presence for a B2B SaaS product targeting HR teams and enterprises.
The Challenge
The client needed a complete digital identity and online presence to launch their product. The challenge was threefold: first, design a logo that represented 'adaptation' (the core value of their AI assistant); second, build a conversion-focused landing page with smooth animations and intuitive booking flow; and third, create a compelling product video that explained their complex HR tech in under 60 seconds. All deliverables needed to feel premium, trustworthy, and aligned with enterprise HR standards.
Our Solution
We started with brand identity—designing a logo system that symbolized adaptation through fluid, interconnected shapes. The logo was delivered in multiple formats: full horizontal lockup, compact symbol for mobile/favicon, and variations for different backgrounds. Next, we built a sleek Next.js landing page with sections for hero, problem-solution toggle, employee lifecycle visualization, integration partner showcase, pricing, and FAQ. We implemented smooth scroll animations using Framer Motion and Intersection Observer, plus an infinite-scrolling logo carousel for 24 integration partners. For bookings, we created a custom timezone-aware form with dual email notifications via Resend SMTP (team + customer confirmations) instead of embedding Calendly—giving the client full control over branding and data collection. Finally, we produced a 50-60 second product overview video using Figma, Jitter, and After Effects, showcasing the platform's core value in a visually engaging format.
Project Gallery
Results
The client launched with a complete, production-ready digital presence. The landing page successfully converted visitors to demo requests, with the custom booking system providing a seamless, on-brand experience. The logo identity was praised for its clean representation of adaptation and flexibility. The product video became a key asset in sales conversations and was featured prominently on the homepage. The website's smooth animations and professional design helped establish ACENAVI as a credible enterprise solution. All code was delivered with comprehensive documentation for easy handover and maintenance.
Technologies Used
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